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OUR STORY

Inspired by the life and light of Joya, Joyous Tees was created to keep her spirit of kindness and joy alive.
Every shirt carries her message forward — spreading kindness one shirt at a time.

OUR STORY

Joyous Tees was created in loving memory of Joya, a sister whose light could fill any room. Her laughter, compassion, and ability to make everyone feel seen inspired a vision that continues even after her passing.

To those who knew her, Joya represented pure joy — and that’s exactly what this brand carries forward. Every shirt is more than fabric and ink; it’s a reminder to live with love, to spread kindness freely, and to keep joy alive in our daily lives.

Through each design, we honor Joya’s legacy — a life that continues to touch hearts and inspire hope. Joyous Tees isn’t just about what you wear; it’s about what you share with the world: kindness, compassion, and joy.


✨ Spreading kindness one shirt at a time. ✨

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FOUNDER

Latoya Wright-Taylor is the heart behind Joyous Tees — a proud Brooklyn native, devoted wife, loving mom, entrepreneur, and woman of God. Inspired by the life and light of her sister Joya, Latoya founded Joyous Tees to continue her sister’s legacy of spreading love, joy, and kindness to others.

With a deep passion for faith, family, and purpose, Latoya believes that even the smallest act of kindness can change someone’s day — and maybe even their life. Through Joyous Tees, she’s turning grief into gratitude and purpose into impact, one shirt at a time.

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